Places for sale – a place branding dream come true?
Sometimes places just need to start over. In terms of place branding, buying (or chartering) a city could be a dream come true. You can decide what kind of place it will be: the image, the rules and its personality. Have a look at places around the world that are up-for-grabs or have been sold recently, and what they will become in the future.
Ukraine is still struggling to define its identity 20 years after independence
Ukraine is still struggling to define its identity, 20 years after its independence from the Soviet Union. Eariler this year we discussed Kosovo’s similar struggle after three years of independence. Svitlana Tuchynska describes the Ukrainian national identity debate in a KyivPost article.
Controversial case – Can the Jesus statue from Swiebodzin shape perceptions about Poland?
Article by Marta Jankowska
Best Place – European Place Marketing Institute
Great Britain has its own queen, whereas Spain has the king. Recently Poland has its own king – Christ the King, who has an impact on the image of its country, just like every monarch, regardless of whether it is wanted or not.
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